An unexpectedly short-lived experiment, with unexpectedly long term benefits. Our concept behind GB24 was to do a more personal podcast with reactions to gaming news, whilst bookending it with high-concept mini sketches. It was also a product of us challenging ourselves to produce weekly, short and timely content, written and filmed in one night.

It was embarked on in 2017 as part of our experiment to double down on ‘gaming fans’ as an audience that began earlier in the year with Clash Battle Warlords Age of Candy Robots Royal Strike Kingdom Mobile Legends Saga. We ultimately abandoned the project after only 5 episodes (and an unreleased pilot). However, the complete custom brand package and virtual studio would live on in our very next stage production, as well as coming into their own when the world went into lockdown in 2020.